Online Marketing

You now have a website or an online store (link to e-commerce solution) to present your company to the world and offer your products and services. As the saying goes, if you build it, they will come….right?

Well, that’s not always the case. The reality is that there are now so many businesses offering their products that you can’t just expect customers to come to you without first hearing of who you are and what you’re offering.

As you’ve probably guessed by now, this is where online advertising becomes relevant. Coincidentally, this is also an area where we can help you…a lot.

What can we do for you?
Well, we will first meet with you to try and get a better understanding of your business, products, and services. Then, we will learn about your ideal customers (also known as your target audience). Next, we will use online advertising to connect the dots (so to speak) between your potential customers and your products.

To do this, we will use the best tools and channels available for the job. Depending on your needs and budget, this may include:
•    Search Engine Marketing – advertising through search engines
•    Banner Ads – image ads that are displayed on other sites
•    Video Ads – videos that are displayed on video content websites, such as YouTube
•    Social Media Advertising – advertising through social media channels such as FaceBook and LinkedIn
•    Mobile Advertising – advertising through mobile devices and applications

Just as important, we will also be implementing tracking for each online advertising campaign so that we will be able to track just how successful each campaign is. While we believe that trust is important, we prefer facts and data to show how many customers are coming through our campaign and what your cost-per-acquisition (CPA, cost to attract a customer) is.

Next Steps
Where to go next? Please Contact Us with your requirements and we will help you find the best solution available to meet your needs and budget. Otherwise, click here to find more about us or about our services.

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